View on messenger


Aurora wanted to reveal her new album artwork in an original way, energising fan communities to pull together and solve a puzzle which would reveal her latest content.

View on messenger

“Would you like a piece from my left hand, or my right?”

The artwork was split into 11 pieces and fans were sent a random part of the puzzle when interacting with the bot.


Get the results for this case study as well as the complete details for all our case studies sent directly to your inbox.